Meet Us at Embedded World 2017 in Nuremberg, Germany 14-16 March

We’d love to meet you at Embedded World 2017 in Nuremberg, Germany 14-16 March to learn more about the IoT projects you are working on, the technology or solutions you offer, and the challenges you face.

Jessie Chung and Changtsong Lin will be there and are looking forward to chatting with you. We’re in Booth #611, Hall 3. Please stop by or request to schedule a meeting here. Also, if you’d like to exhibit your solution in our booth, please contact us ASAP.

Please see the event and booth details below.

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HWTrek Booth #611, Hall 3

Embedded World 2017

Exhibition Centre
90471 Nürnberg, Germany

Date & opening times
14 – 16 March 2017
09:00 – 18:00 (14 and 15 March)
09:00 – 17:00 (16 March)

Nova Robotics Wins HWTrek Prize at the eny Hackathon Organized by Quantum and Panasonic

HWTrek recently sponsored the eny Hackathon held January 21st at Galvanize San Francisco – Soma. The event was organized by Quantum and co-organized by Panasonic. In addition to HWTrek, the other sponsors of the event were Neura and Draper University. IDEO and SAP were event partners.

“Through the promotion and event support from HWTrek, we had the privilege of engaging with many creators with inspiring innovative ideas at the eny Hackathon. I’m proud to be part of this creative community of innovators,” said Yushi Nakamura, Business Development Leader of Open Collaboration at Panasonic, where he uses resources and technologies of Panasonic to create open collaboration with startups and giant companies all over the world. Specifically, he is developing IoT hardware with the Japanese company TBWA \ HAKUHODO \ QUANTUM. He is also an expert member of the HWTrek hardware development ecosystem platform.

$15,000 in prizes were up for grabs for teams who got the most out of eny, a user-aware, battery-less smart button.  Neura partnered to provide the SDK for the event. HWTrek CEO, Lucas Wang was one of the judges for the event.

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As part of its sponsorship of the event, HWTrek provided a prize of its standard sourcing service worth $5,000. The HWTrek prize was presented to Ardalan Moazeni of Nova Robotics for “Project Free Food.”

Nova Robotics is a non-profit community service organization with a mission to directly impact humanity’s biggest challenges such as climate change and food/water security. Technology advancement in Vertical Gardening is the main focus of Nova Robotics. Vertical Gardens dramatically reduce the water, space, and energy required to grow food in cities. They successfully designed an air-powered water circulation system for vertical farming that is significantly cheaper, simpler, and energy efficient compared to conventional methods.

HWTrek Expands Global Distribution Channel Footprint for IoT Device Innovators

Industry-Leading Brands Enable Accelerated Go-to-Market Strategy for Entering the Largest, Fastest Growing Markets for Smart, Connected Devices

Taipei, Taiwan—February 15, 2017— HWTrek (Hardware Trek), the global open innovation and collaboration platform for hardware innovation, today announces expanded resources aimed at providing access to a wide network of global markets for smart hardware SMBs and startups with products ready for mass production. The distribution network now features both the most mature, high-value markets for consumer IoT devices as well as the exciting fast-growing ones including China, India, Japan, Germany, France, the United Kingdom, and the United States.

“Together with our retail and go-to-market strategy partners and experts, we’re excited to bring a truly global market reach to IoT device makers that leverages the strength and power of the global distribution network and complementary resources of the HWTrek collaborative hardware development ecosystem,” said Lucas Wang, CEO of HWTrek.  “We want to help hardware innovators to launch globally after their first successful shipments, to fully seize the opportunity to distribute their products to a worldwide audience thereby reducing the time to access the world and ensure the leading value position and strength of their brand and products.”

Softbank +Style, Amazon Launchpad, JD.com PowerUp, and Brookstone Launch are among the E-commerce platforms that offer game-changing market entry solutions on the HWTrek platform to ease and accelerate market entry and brand awareness for developers of IoT devices.

“We expect more IoT innovator projects—with excellent ideas—through the HWTrek ecosystem,” said Jack Akita, responsible for the +Style Partner Alliance at Softbank. “Softbank is helping IoT startups to enter the Japanese market. Our goal is distributing their products to big scale businesses through the Softbank group. We are helping their distribution and marketing in the Japanese market through our +Style platform.”

Additionally, representatives of e-commerce, crowdfunding, and retail platforms are also members of the HWTrek ecosystem including Indiegogo, Kickstarter, Medion AG, The Grommet, Alibaba, Center Shoji, and the innovative retailer b8ta.

“Amazon Launchpad enjoys a strong working relationship with the team at HWTrek,” stated Jessie Chung, HWTrek Director of Business Development.  “We help them to promote the program among the many IoT companies that populate the HWTrek ecosystem.”

To complement these distribution channels, the HWTrek platform also features experts providing certification, localization, logistics, and design houses to help ensure that products are best suited and prepared for various global markets, and retail, market entry, marketing and public relations consulting services to inform go-to-market strategies.

“HWTrek helps the JD PowerUp program to better communicate with overseas startups,” said Ken Lin, Director of International Business Development at JD.com. “Silicon Valley, as a base of global IoT innovation, needs HWTrek as a bridge to connect to the fast-growing China market. We look forward to more new global enterprises to join the JD PowerUp program through the assistance of HWTrek, to quickly launch on JD.com and enter the China market.”

HWTrek’s cloud-based, collaborative Software as a Service (SaaS) platform is the first global, complete end-to-end hardware development ecosystem—a one-stop shop—for IoT hardware innovators collaboratively working to manage their product development, connect with manufacturing and supply chain industry experts, and bring their connected device projects to market.

HWTrek now connects more than 11,000 hardware creators that have created 2,800 projects on the platform to 2,150 trusted manufacturing and supply chain industry experts from Shenzhen, Taiwan, and Japan to rest of the world—from IC and sensor component vendors, tier 1 ODMs to small, skilled design houses—who have developed unique programs and solutions to assist the creators at all stages of product development. More than 3,000 inquiries have been successfully bridged with manufacturers and other experts.

Tweet this: 
HWTrek Expands Global Distribution Channel Footprint for IoT Device Manufacturers https://blog.hwtrek.com/press-release/hwtrek-expands-global-distribution-channel-footprint-for-iot-device-manufacturers/

Break into Global IoT Markets with HWTrek https://blog.hwtrek.com/news/break-into-global-iot-markets-with-hwtrek/

About HWTrek (Hardware Trek)

HWTrek is a unique ecosystem where hardware Creators and industry Experts meet and create smart hardware for the future, based in Taiwan and Shenzhen. HWTrek simplifies the hardware creation process by providing online planning and team collaboration tools and direct access to quality manufacturers and industry experts. Learn more about HWTrek: http://www.hwtrek.com or follow @HWTrek.

Contact:

William Andrew Albano, HWTrek
Tel: +886-2-2769-1698 | +886-2-2742-3301
Email: william.albano@hwtrek.com
Skype: william.andrew.albano
WeChat: niubi_88

Break into Global IoT Markets with HWTrek

Today we are announcing expanded resources aimed at providing access to a wide network of global markets for smart hardware SMBs and startups with products ready for mass production. The distribution network now features both the most mature, high-value markets for consumer IoT devices as well as the exciting fast-growing ones including China, India, Japan, Germany, France, the United Kingdom, and the United States. Let me introduce some of the retail distribution network experts and solutions on our platform.

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In 2016, SoftBank launched its +Style platform that connects IoT hardware device makers with Japanese consumers who are keen on adopting the hot, new technology into their lifestyle. SoftBank introduced the +Style as a program on HWTrek to attract the global developers of cool IoT devices to the Japanese market at the beginning of 2017. You can learn more from our blog post introducing +Style.

“We expect more IoT innovator projects—with excellent ideas—through the HWTrek ecosystem. Softbank is helping IoT startups to enter the Japanese market. Our goal is distributing their products to big scale businesses through the SoftBank group. We are helping their distribution and marketing in the Japanese market through our +Style platform.”Jack Akita, responsible for the +Style Partner Alliance at SoftBank.

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Amazon Launchpad is a unique program that showcases cutting-edge products to millions of Amazon customers in the UK, Germany, France, India, China, and the USA.  Back in August 2016, we announced that HWTrek had joined the Amazon Launchpad Services Hub as a manufacturing service provider. Please check out the Amazon Launchpad solution page on HWTrek to learn more about the program, connect with Anurag Khilnani, Head of Business Development at Amazon Launchpad, and hopefully reach the millions of customers of smart, connected devices in the world’s largest and fastest growing economies.

“Amazon Launchpad enjoys a strong working relationship with the team at HWTrek, where we help them to promote the program among the many IoT companies that populate the HWTrek ecosystem.”Jessie Chung, HWTrek Director of Business Development.

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Brookstone Launch is an end-to-end development, manufacturing, and retail program that can help you realize the full potential of your product idea, no matter what stage of development you’re in. Brookstone operates more than 200 retail stores throughout the United States and Puerto Rico. You can learn more about the program by connecting with Dori Haverty, Program Manager at Brookstone, on HWTrek. Likewise, if you are interested in launching your product in retail stores in China, check out the retail solution offered by Brookstone China on HWTrek.

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JD PowerUp is a go-to-market program that helps overseas hardware startups and early-stage companies sell their products on JD.com’s platform in China. Connect with George Leeming, Business Development Manager at JD.com to learn more about the program. A year and a half ago, we started our first partnership with JD.com to help global hardware innovators launch their products into China’s large and growing market for consumer IoT devices.

“HWTrek helps the JD PowerUp program to better communicate with overseas startups. Silicon Valley, as a base of global IoT innovation, needs HWTrek as a bridge to connect to the fast-growing China market. We look forward to more new global enterprises to join the JD PowerUp program through the assistance of HWTrek, to quickly launch on JD.com and enter the China market.” — Ken Lin, Director of International Business Development at JD.com. 

“For JD.com, the value proposition of HWTrek is its rich source of projects from the markets of North America, Europe, and Japan, which will serve as a tremendous resource for our JD Smart business unit. Further, its efficient project management platform and trusted supply chain partner resources will help speed the flow of high-quality smart products to be brought to JD’s customers. JD Smart can further support hardware startups that develop products that align with our own market strategy. We highly value HWTrek’s commitment to solve many of the manufacturing problems that startups so often face.”Na Xin, formerly Vice President of JD Smart.

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In June of 2015, we organized a meetup and demo day with Indiegogo in Taipei. Read our post-event blog post here. Ben Bateman, Senior Director of Strategic Programs at Indiegogo, who has been a long-time member of the HWTrek expert community, spoke at the event. In addition to Ben, you can also connect with Bret Harris, Director of Business Development at Indiegogo, on the HWTrek platform. Check out the HWTrek partner page on Indiegogo that features just a few of the many projects from our great community of IoT device creators.

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Members of our community of innovative IoT device creators have launched numerous campaigns on Kickstarter, more than a hundred. If you’re interested in learning more, you can connect with Nick Yulman, Senior Curator, Design & Technology at Kickstarter, on HWTrek. I curate a page on Kickstarter featuring some of the many projects from HWTrek’s community, more than 70, that have successfully raised millions of dollars.

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Dennis Runge Senior Produce Manager at MEDION AG is always looking for new and exciting consumer electronics, IT, and IoT products. MEDION has a good presence in Germany and the entire eurozone, as well as in Scandinavia and the UK. Connect with Dennis here.

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Alibaba’s Taobao InnoStar Program helps global IoT device creators find retail channels in China and assists buyers and distributors to discover good products overseas. You can connect with Steven Liu, Maker Operating Director at Alibaba Group, on the HWTrek platform to learn more about the InnoStar Program and getting your IoT product into the China market.

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Osaka-based Center Shoji is a trading company that sells to chain stores and wholesalers and is looking for interesting smart hardware devices to bring to the Japanese market. Connect with Keiichiro Ishio at Center Shoji to learn more about getting your IoT-connected product into what is forecasted to be the third largest IoT market.

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The Grommet is an e-commerce and media platform designed to create product understanding, brand amplification, and sales for new to market consumer IoT products. They launch one product a day with a two-minute video and the story of the company with an audience of millions of users. Connect with Ryan DeChance, Senior Discovery Manager at The Grommet, to learn more about launching your product on their platform.

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b8ta is innovating the retail experience for IoT, connected devices. b8ta is looking for innovative products to display in their retail stores. Hop on over to the HWTrek platform to learn more and connect with Kyle Schutter, who is responsible for international partnerships at b8ta.

Finally, to complement these distribution channels, the HWTrek platform features experts providing certification, localization, logistics, and design houses to help ensure that products are best suited and prepared for various global markets, and retail, market entry, marketing and public relations consulting services to inform your go-to-market strategies for bringing your innovative product to global markets.

If you are working on an IoT product and are currently planning your go-to-market strategy, get accelerated access to the largest and fastest growing markets for smart, connected devices by creating a project on HWTrek. HWTrek is the first and largest end-to-end hardware development ecosystem—a one-stop shop—for IoT hardware innovators collaboratively working to manage product development, connect with manufacturing and supply chain industry experts, and bring connected device projects to market.

If you’d like to offer a service, solution, or other resources to IoT hardware creators, apply to join the HWTrek platform as an expert.

Interview with James Murphy, Co-Founder and General Manager at HLH Prototypes

We caught up with an expert member of HWTrek’s collaborative hardware development ecosystem community, James Murphy, who is Co-Founder and General Manager of Shenzhen-based HLH Prototypes Co., Ltd., to learn more about the company and the solutions they can provide hardware creators to assist in the development of their early stage projects.

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Can you tell us the founding story of HLH Prototypes? What inspired you to start it and what’s your vision for it?

HLH was started by a small team focused on delivering value for money, rapid manufacturing services for companies large and small. Our vision is to move forward with the current enlargement plans, adding more services as we go until we become a full solution provider.

What services do you provide? Can you elaborate more about your solutions (Rapid Tooling + Production, Composite & Export Tooling, Rapid Production Low Volume – Injection Molding, CNC, and Rapid Prototyping – CNC Machining, 3D Printing & More)?

We aim to deliver parts and products in rapid lead times and utilize a number of production methods to do this. No matter if you are looking for a rapid prototype, rapid tooling or rapid production we can deliver. We have a massive range of services but it is our culture and approach, with a real focus on quality, speed and customer service that makes us a real solution provider to our customers.

When a customer comes to you for consultation, what is your process of understanding the product? What are the typical questions you ask? What do the creators need to prepare?

It starts with us trying to understand what the customer wants from their project, what their ultimate goals are, we try to look beyond the drawings at what the customer’s customers are looking for. Once we have understood the ultimate intent and we have studied the drawings we might need some more typical information about quantities and materials. We also ask questions designed to help save people time and money when we can. In terms of what creators need to prepare essentially the more the better but we can also work with very little and explore the best way forward together.

What are the typical mistakes you see hardware developers with an early stage project make? Can you give some advice on how to avoid them?

Often people are reluctant to work on multiple prototype iterations of a new product before production. Why? Budget is generally the answer. But often, in the long run, it is cheaper to try several prototype versions out than to wait until you get to market before you investigate other options. This might mean making the same prototype out of different materials or using different manufacturing techniques to make the same product. In the end, the market waits for no one, and time is money but the knowledge from testing multiple early prototypes can be the difference in getting the right product to market faster.

What are the most interesting and innovative projects you have working on recently? What new technologies, innovations were involved?

We work with a variety of industries, from robotics to automotive to wearables and a whole host of other industries. As for specific projects, our observance of IP rights and the NDA’s that we sign with our customers stops us short from openly discussing some of the cooler projects we have worked on, unfortunately.

Recently there has been a new wave of hardware innovation, dubbed the hardware revolution. How do you see China and the rest of the world responding to these changes in the industry? Are there regional differences in reactions to this phenomenon?

We are without a doubt becoming a more connected society and this is reflected in the ‘must have’ products most consumers crave. With the consolidation of retail chains in Europe and North America price and speed to market paired with manufacturing capacity are all needed to serve the largest markets. China is still the best partner to deliver on these 3 demands and is also growing into the largest consumer market for these products. China with its massive investments in training, technology, and infrastructure will continue to be the go-to for quite some time. The regional differences to this phenomenon are not as discernable as they might have been in the past, again the world is growing much more connected and this seems like a global movement.

What changes have you recently witnessed in the industry? How are manufacturers and the supply chain adapting to the whole wave of IoT?

We won’t speak for the whole industry but one way we here at HLH have adapted to the needs of IoT products is increased investment into our ProtoTool (Rapid Tooling) services. Speed to market, proof of concept and version 2.0 of your product are all great reasons to consider rapid tooling services. It is not just the IoT industry that has driven us to invest in increased rapid tooling capabilities. Just about any industry that sells a product to a retail consumer has seen their timelines shrink. So enabling people to deliver a real product, from real tools in real materials, really fast helps them to get a project green-lit or to capture early sales dollars or funding.

How do you see online collaboration platforms like HWTrek improving hardware product development, project management, and supply chain visibility?

Anytime you can put a creator and a supplier together directly, to help break through the white noise, to help reduce travel dollars and supplier qualification dollars is a good thing. Most good ideas fail from lack of capital, many times we have met creators/designers who find us too late after they have burned through their capital working with poor suppliers. HWTrek is helping us connect with creators/designers earlier which gives their project a much better chance of success.

And now for something completely different, fun questions…

What are your ‘go-to’ sources for tech information and news? (Do you have any recommendations for a must-read/watch/listen to article, book, blog, film, or podcast, etc.?)

Just finished ‘The Inevitable’ by Kevin Kelly, does a good job of summing up where things seem to be heading with some interesting twists of his own.

What’s currently on your playlist, what are you listening to these days?

Bowie and Cohen

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What fuels you (coffee, tea, or….)? When you’re low on creative juice, what is your #1 method to get back on track?

Coffee. Getting back on track, another cup of coffee.

What do you recommend (place to go/see, what to eat) for a visitor to Shenzhen?

We eat local food all the time and it is great and I would recommend this for any traveler. Just pick a restaurant that has photos on the menu and try the local dishes. Also, because Shenzhen is such a massive migrant city the local dish might be from any corner of China, so there is a huge range of dishes to try. The food is cheap so just be brave and try something as is won’t break your bank account if you don’t like it. But, I can appreciate that some people need a Western food fix. If this is the case, then CoCo Park (Shopping Park) area in Nanshan or Shekou Area in Nanshan are both great options for Western bars and restaurants.

What gadget would you love to have from your favorite science fiction film or book?

Time machine, from The Time Machine

To learn more about HLH, feel free to connect with James Murphy on HWTrek and check our their solutions.

ARM mbed Connect – China (Shenzhen), December 5—Shaping the Future of IoT

Our friends at ARM are launching a new event, ARM mbed Connect, next month in Shenzhen, China. HWTrek will attend the event. Stop by our exhibition table, we’d love to see you there. We have 50 VIP tickets for our community of experts, contact Rorschach Sun for more information (rorschach.sun [@] hwtrek.com) or Cindy Chen (cindy.chen [@] hwtrek.com).

ARM mbed offers a cutting edge IoT operating system, plus the tools and cloud services to make IoT solutions possible. Combined with a strong developer community, of over 170,000 developers, ARM is bringing together these key ingredients at the new ARM mbed Connect event.

Connect, learn and code with the leading experts on the ARM mbed IoT Device Platform at this brand new event. ARM is bringing together the latest IoT technology, our mbed ecosystem partnership and the best and brightest developers, to offer a full day of intense learning and innovation

ARM mbed Connect 2016 features a full day of insightful keynotes, technical workshops, sessions and demonstrations to show what is possible when deploying IoT solutions at scale with mbed.

It is only 180 RMB ($25 USD) per developer to attend! If you have any questions or would like to connect with an expert at ARM, please contact David Pan on the HWTrek platform.

Event Details:

ARM mbed Connect – China

December 5, 2016 | 8:00 AM
Grand Hyatt Shenzhen, 1881 Baoan Nan Road, Luohu District,
Shenzhen, Guangdong 518001, China

Interview with IDT—Oregon Scientific and the Oregon Air Smart Air Monitor

We interviewed a member of the HWTrek expert community, IDT, about their Oregon Air Smart Air Monitor, a product developed under their Oregon Scientific brand. IDT is an ODM/OEM provider of lifestyle products in three major product groups. They are experienced in areas of sensors, digital imaging, digital voice and music technology, smart home, and smart metering, and other IoT related technologies. They have 40 years of experience in sports and health products.

If you’d like to contact an expert from IDT, you can connect with Sam Tang on the HWTrek platform. IDT offers four solutions on the platform: ODM/EMS for Smart Home Products, ODM\EMS for Smart Learning & Educational Products, Smart ODM /EMS Service for IoT Applications, and ODM/EMS for Sport, Fitness, and Healthcare Products.

Following is a brief translation of part of the interview.  The complete interview, originally published in Chinese, can be found here.

HWTrek: During the process of product design and manufacture, what was the biggest challenge? And how did you overcome it?

IDT: Oregon Air is an intelligent air detector that has many core functions. The primary components include PMI sensor, humidity sensor, 1.3-inch OLED display and 2600 mAh rechargeable battery. Our biggest challenge is combining all of these components and at the same time making the product size smaller. So when choosing the sensors and components, we needed to balance accuracy, quality, size, and cost requirements. After continuous research, analysis, verification, and communication with different suppliers, we successfully put all the sensors into this limited space while retaining the original fashionable design at the same time.

HWTrek: Will the strong R&D and manufacturing capabilities of IDT be open to other hardware innovators? How does one cooperate with IDT?

IDT: Smart Service is a team dedicated to the development of other innovative hardware products. With an R&D team of more than 100, it provides innovative customers with R&D, industrial design, patent registration, product certification, product localization improvement and integration with mature supply chain management systems, production quality control, professional production lines, and logistics management to provide timely delivery of high-quality products to help their creative ideas become real industrial products while improving the process to reduce development time to 90 days to meet market demand.

IDT: Sanpower Group has more than 25,000 retail outlets worldwide, a variety of retail channels including distributors, B2B, and electricity providers. IDT’s Oregon Scientific brand has mature sales channels in Europe, the United States, and Asia Pacific. Relying on these powerful sales channel resources can provide a broader sales network for innovative creators to help them grow more quickly.

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HWTrek: How do you improve internal coordination and integration of resources to achieve innovation relying on your strong group and corporate resources?

IDT: For the first time, we tried to promote our product on a crowdfunding platform. This is a new model that presents a great challenge for the traditional enterprise. But Oregon Scientific, always at the forefront of innovation, unafraid of challenges, and with a positive attitude, achieved good results by surpassing the crowdfunding goal on the first day. Next, Oregon Scientific will continue to make a breakthroughs in this direction, gather the online flow entry, in addition relying on the Group’s strong offline retail sales channels for transfer of offline customers to mobile terminal, followed by the formation of word of mouth guiding more traffic to the offline experience or consumption and the formation of an “Internet + retail” sales model.

The Oregon Air was launched on JD.com’s JD Finance crowdfunding platform in China.

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Makuake crowdfunding platform eases Japan market entry for global hardware companies

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Our friends at Business Next published an article about Ryotaro Nakayama‘s (CEO of Makuake) appearance at an event while he recently visited Taiwan. Tokyo-based Makuake, a subsidiary of CyberAgent, is one of the top crowdfunding platforms in Japan. Unlike other sites, Makuake specializes in physical products from IoT devices to consumer electronics, fashion to food created by companies of all sizes from startups to large, well-established brands, like JVC. While crowdfunding took off slower in Japan in comparison to the United States, for example, it has bloomed over the course of the past five years to more than 100 platforms online today.

Japan is a large, mature market for consumer electronics. By 2020, forecasts estimate computer hardware sales of US$43 billion, AV and gaming sales of $11.7 billion, and mobile handset sales of $19.5 billion. By 2025, Japan will be the third largest market for Internet of Things (IoT) devices and connections behind the United States and China. Japan will account for 7% of all IoT connections, 7% of cellular, and 6% of global revenue. Japan’s IoT market is expected to reach US$7 billion by 2019.

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While the article’s intent is to focus on the opportunities for Taiwanese hardware companies for market entry into Japan, these opportunities equally apply to global hardware companies seeking to enter Japan’s market for smart, connect devices. Nakayama highlights the benefits offered by Makuake for such companies including support from logistics partners for shipping to local Japanese customers and also partnerships with retail outlets, such as Isetan, to assist in distributing their products via physical retail outlets.

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“In the past, most department stores have sold nearly identical goods, but we’re hoping Makuake crowdfunded products can infuse a dose of new excitement for shoppers.” – Ryotaro Nakayama, Business Next, September 6, 2016

Read more here.

 

Gain insight into Japan’s market for IoT, connected devices on Asia Innovation Tour

For hardware companies looking for distribution channels in Japan, HWTrek’s Asia Innovation Tour (Nov 2-8) and Meetup in Osaka is an excellent opportunity to meet buyers, distribution and retail partners, that will be attending the meetup, as well.

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HWTrek will embark on its 4th Asia Innovation Tour in November. In Japan, we will start off the tour in Kyoto, the home of sophisticated craftsmanship that has been cultivated through its long history. With a rich industry ecosystem – from traditional to cutting-edge technology industries – the selected tour participants will be exposed to a variety of expertise and solutions that can prove valuable for advancing product innovation.

Following Kyoto, we’ll take the participants to Osaka. With about 65% of all industrial production represented by Small and Medium-sized Enterprises (SMEs), Osaka is regarded as a hotspot for SME activity. The handpicked participants will travel to Osaka to gain exclusive insights into these home-grown companies that have risen to become world-leading technology providers.

But, first, the tour begins in Shenzhen, China‘s Silicon Valley. The Asia Innovation Tour is revisiting Shenzhen – the vibrant metropolis of collaboration, creativity, and innovation – for another member-exclusive Meetup event. Get immersed in the fast-growing and evolving hub for hardware resource development, and tap into opportunities for growth.

Learn more and apply for Asia Innovation Tour here.

Genius of Murata’s strategy: Norio Nakajima on wireless, sensors, batteries, IoT

Noria Nakajima - Photo courtesy of EE Times
Noria Nakajima – Photo courtesy of EE Times – Source

 

“IoT isn’t a market. It’s a phenomenon.” – Norio Nakajima, EE Times, August 8, 2016

Junko Yoshida, Chief International Correspondent for EE Times, published an excellent interview of Norio Nakajima, executive vice president of Kyoto-based Murata Manufacturing Co. responsible for the communication and sensor, and energy business groups. The interview covers a range of topics from wireless modules and sensors for smartphones, auto, and the IoT, as well as battery technology – Murata recently acquired Sony’s battery business.

“Our initial focus is on industrial IoT — everything from lighting to air controls— in hospitals, museums and manufacturing sites. We work with those promoting Industry 4.0.” – Norio Nakajima, EE Times, August 8, 2016

We highly recommend reading her interview of Nakajima-san here. Also, you can connect with an expert from Murata on the HWTrek platform here.

Meet the sophisticated craftsmanship of the Kyoto hardware ecosystem

If you’d like to connect in person with sophisticated manufacturers in Kyoto­ like Murata, then HWTrek’s Asia Innovation Tour is a perfect opportunity to do so.

ait-schedule

HWTrek will embark on its 4th Asia Innovation Tour in November. In Japan, we will start off the tour in Kyoto, the home of sophisticated craftsmanship that has been cultivated through its long history. With a rich industry ecosystem – from traditional to cutting-edge technology industries – the selected tour participants will be exposed to a variety of expertise and solutions that can prove valuable for advancing product innovation.

Following Kyoto, we’ll take the participants to Osaka. With about 65% of all industrial production represented by Small and Medium-sized Enterprises (SMEs), Osaka is regarded as a hotspot for SME activity. The handpicked participants will travel to Osaka to gain exclusive insights into these home-grown companies that have risen to become world-leading technology providers.

But, first, the tour begins in Shenzhen, China‘s Silicon Valley. The Asia Innovation Tour is revisiting Shenzhen – the vibrant metropolis of collaboration, creativity, and innovation – for another member-exclusive Meetup event. Get immersed in the fast-growing and evolving hub for hardware resource development, and tap into opportunities for growth.

Learn more and apply for Asia Innovation Tour here.

The Buzz: 4.0, Shenzhen, Microsoft, IoT

Microsoft acquires LinkedIn

Besides the implications for CRM and a single identity for workers best covered by Ben Thompson and James Allworth (see links below); there are also important ways in which this acquisition will also be valuable for ERP (enterprise resource planning) in Microsoft Dynamics, and inter-/intra-corporate collaboration, whether via Yammer or other applications. This could also be significant if service applications can be built upon Dynamics (CRM + ERP) and LinkedIn like what we are doing at HWTrek to bridge collaboration and visibility from the entire supply chain from downstream suppliers to manufacturers to hardware developers/companies to retail. Understanding changes in personnel and positions are equally important in navigating and managing the supply chain. One insight we gained is seeing that personnel changes in the supply chain can impact the schedule of hardware manufacturing just as the availability of a component. Also, as employees move from one company to another, it provides another channel for platform evangelism and adoption.

More fun stuff from Microsoft:

  • Satya Nadella: The Partnership of the Future: Microsoft’s CEO explores how humans and A.I. can work together to solve society’s greatest challenges. — Slate
  • …and Minecraft will be headed to China! Sam Machkovech: Microsoft has finally found a legal path to publishing Minecraft on Chinese PCs — Ars Technica

4.0

This week on the HWTrek blog, we’ve talked about 4.0s in Industry, Supply Chain, and Supply Chain Service:

Here’s some more on the topic that we think you might like:

IoT

  • Junko Yoshida: How do you manage and remotely monitor millions, or even billions, of deployed IoT devices? EE Times
  • Tastier Tomatoes? Tomatoes + MEMS + sensors + internet = Internet of Tomatoes. MIT Technology Review
  • Ben Dickson: Decentralizing IoT networks through blockchain. TechCrunch
  • Jeff Kerns: Can New Technology Provide an Infrastructure-Free IIoT? Machine Design
  • Hitachi, Mitsubishi Electric, and Intel Jointly Propose IoT Testbed for the Manufacturing Industry at IIC, and Obtain Approval. Press release

Videos – Shenzhen

Wired just completed a series of short video documentaries about the electronics manufacturing ecosystem of Shenzhen, check them out here:

  • Episode 1: Exploring the Shenzhen ecosystem: The Silicon Valley of hardware
  • Episode 2: The maker movement has been appropriated by Shenzhen’s frenetic manufacturing industry. How does Shenzhen see open source hardware?
  • Episode 3: Evolution of “shanzhai” – or copycat manufacturing – in Shenzhen has created an ecosystem that could transform traditional models of business, distribution and innovation. 
  • Episode 4: Government control & gentrification are changing Shenzhen—can the “Shanzhai” supply chain survive & be taken global?

Podcasts

We love listening to podcasts, here are a few recent episodes that we recommend:

  • Karaoke nightmares, new Bluetooth specifications, Apple HomeKit/Home app, and more, this week on the IoT Podcast with guest Matt Turck talking VC views on IoT
  • IoT Hardware security—semi & fully invasive chip level attacks—and more on the The Amp Hour Electronics Podcast with guest Dmitry Nedospasov

HWTrek Expert Community

Check out some members of the expert community on the HWTrek platform below. Have a great weekend!


T&F Manufacturing is engaged in high-end product manufacturing focusing on smart wearables. Their factory provides automated assembly, mold making, injection molding, leather manufacturing, and SMT as well as OEM/ODM services. Check out their line of smart watches here.

TF


SOC Processor for IOT solution is offered by the Ingenic Semiconductor, a fabless technology company, designing CPUs for mobile and consumer System-on-Chip (SoC) solutions. They offer an array of powerful devices for IoT development, see them here.

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NexPCB, is an EMS provider of affordable, premium-quality PCBs. NexPCB tailor their services to small to mid-sized companies, especially hardware startups that wish to lower their overall costs, but maintain supreme quality.

nexpcb


HLH Prototypes offer a massive range of product development, prototyping and manufacturing services from their own ISO:9001 accredited modern facilities located in Shenzhen, China. Among their solutions are: Low volume Injection Molding, Plastic Injection Molding, Composite Materials Tooling and Parts, Prototyping and CNC Machining.

HLH


Golden Tiger Precision is an expert of mechanical components manufacturing. They create high precision, high complexity and high quality ME solutions in a very short time frame.
Golden Tiger Precision